The office is usually the first point of contact for employees and clients, so it’s crucial to make a good first impression.

For years, millions of employees and customers across the world have been consigned to working in drab, uninteresting offices with painfully bare walls. Fortunately, times are changing: business owners are beginning to realize the tremendous benefits of decorating their workplaces with fine art. In 2013, a study from the British Council for Offices found that over 90% of employees believe that featuring art prominently in the workplace boosts overall productivity, while 86% of those surveyed explicitly agreed that art is “more relevant than ever” in today’s office environment.

Art is often one of the most overlooked forms of decoration and should not be underestimated – but it can transform your office into a vibrant, dynamic space that gives the impression of style and success as well as reinforcing your professional brand values.

First Impressions
A well-placed piece of art can greatly affect a customer’s initial view of your place of business.

Inspiring creativity
According to an article from Virtual Strategy Magazine, innovative art installations can lead to innovation in turn. Employees are more likely to feel inspired and motivated in an office that demonstrates innovation visually, and art is the easiest way to do that.

Sending a message
One of the most interesting trends in office art, particularly in high-end places of business, is the use of art to communicate company values. This can be as subtle and abstract or simple and clean as the employer likes.

Keeping with the times
There’s a focus on creating fun, exciting work environments to entice the best and brightest employees. Bare walls seem drab and wretched, while halls flanked with fun and exciting pieces of art make an otherwise unremarkable office come alive with character. This is where it pays dividends to choose unique pieces of art, rather than the sort of mass-produced office art one sometimes sees in office supply stores–those fade into the background quickly, while unique pieces stick in the mind and make the workplace stand out in potential specialists’ memories.

The right choice of art can help inspire your team, impress your clients and express your brand identity. At Rise Art, our aim is to make art accessible to everyone.

“Business owners are beginning to understand that displaying artwork in the workplace does more than making the office aesthetically pleasing; it can actually increase employee efficiency, productivity, and creativity.” – Forbes.com